Episode 128: Russ Byrd and Vicky Link Resources

Guest Details

Connect with Russ

Connect with Vicky

Promo Video Link

Short intro video for this podcast episode

Episode introduction copy

It's such a privilege when you get the chance to speak to a couple of business leaders who, just a few years go, founded a firm with virtually nothing – in fact, set the business up during lockdown – and then have grown rapidly since then.

Last year, the business grew by 64%, and the year before by 25%. This year, they’re looking to grow in excess of 25-30% again, possibly more.

It was a terrific opportunity to spend some time with Vicky and Russ from Byrd + Link – an audit specialist – to discover the insights, the lessons and the strategies that they've been applying to their business to fully engage with their team and, at the same time, build an offer that's meaningful and valuable to their client base, which include accountants, not just business leaders in need of an audit.

I hope you find real value in looking at an audit specialist and seeing how their lessons can be applied to your own firm. I'm sure you'll enjoy this podcast as much as I did.

Click the link below:

https://humanisethenumbers.online/episode-128-russ-byrd-and-vicky-link-of-byrd-and-link/

Please scroll down the podcast’s episode page for the contact information for Vicky and Russ and for the additional, downloadable resources mentioned in the podcast.

Tweets For This Episode 

1. Listen to this Humanise The Numbers podcast as Russ Byrd and Vicky Link of Byrd + Link talk about the importance of their business values.

2. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of audit specialist Byrd + Link as they discuss the challenges of dealing with both accountants and business owner clients.

3. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link as they talk about managing change in their firm by getting the buy-in of their team.

https://humanisethenumbers.online/episode-128-russ-byrd-and-vicky-link-of-byrd-and-link/

LinkedIn Posts For This Episode

1. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link. Russ and Vicky discuss the challenges of serving 2 clients at the same time.

They are a specialist audit firm so, unlike other accountancy firms, they very often have the accountant (who wants them to do the work they cannot do) and the client (who will be audited) as customers. This puts an extra layer of complexity into their work. Listen to this podcast and discover how they manage this by involving all parties as early as possible.

2. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link as they discuss how they manage the complexities of working with accountants and business owners at the same time and why, once trust is established, it makes the whole process a lot easier.

3. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link. Vicky and Russ share their 4 values, one of which is straight talking, and why that allows all 5 members of their team, including themselves, to be open and honest with each other. They discuss how straight talking should not be viewed as a negative, but as a big positive.

4. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link. Vicky and Russ share the importance of their 4 values:

1. Straight talking

2. Enjoyment

3. Collaboration

4. Better than yesterday

They discuss how they all live these values in the way they interact with each other. They also share the importance of work/life balance and getting together as a team to play online computer games.

5. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link. Russ and Vicky share what 'Better than yesterday' means to them and how they have embarked on a full process review, looking at things that have gone well, and not so well, and how they can improve both the client and the team experience so that they are, well, better than yesterday.

6. Listen to this Humanise The Numbers podcast with Russ Byrd and Vicky Link of Byrd + Link. Russ and Vicky share the challenges that come with trying to recruit the right people in the audit sector and why, although someone might be qualified to do the job, that person has to be the right fit with the rest of the team and the values of the business.

https://humanisethenumbers.online/episode-128-russ-byrd-and-vicky-link-of-byrd-and-link/

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Soundbite for this episode

Here is a soundbite of the interview with Russ and Vicky

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