Pricing Series Archives - humanisethenumbers.online

Episode 118: Tracy Irwin, author, entrepreneur, coach and business mentor

Paul Shrimpling — Fri, 06 Dec 2024 15:40:52 +0000

I recently had the great privilege to spend an hour with a business leader who had sold their business just a few days before, after 22 years.
That business started in their bedroom, and they built it up over time to just short of a million-pound turnover - a modest-sized business, but what an insight into client care and how you create a business that works brilliantly with three grades of client, establishing enough capital value to enable it to be sold for a substantial sum.
I hope you'll take time out to listen to this deep and meaningful, highly valuable conversation with Tracy Irwin. She signposts specifics that you and your firm can employ to build that value equation in your clients' minds, allow you to better look after your team so that they deliver exceptionally for your clients and then to 'live happily ever after', as the saying goes.
I thoroughly enjoyed and found the discussion with Tracy profoundly insightful. Go to your favourite podcast platform or to www.humanisethenumbers.online and hunt out the podcast with Tracy Irwin.

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Episode 71: Sharon Hirsch of Argus Accounting

Paul Shrimpling — Wed, 08 Feb 2023 11:27:00 +0000

It takes something special, don’t you think, to start up a brand-new accountancy firm just a couple of months after the start of a global pandemic.
It’s what Sharon Hirsch of Argus did in May 2020, and on this HumaniseTheNumbers podcast discussion with Sharon, you’ll hear her share a number of valuable insights: the KPIs that matter most, what her emotional charges are and what it is that’s driving her to do what she’s doing for her 74 clients, some of whom are paying between £1,500 and £2,500 per month.
She also shares how important it is for her to have a future perspective, to deliver genuine value to her clients and for her and her team to make a real difference.
I hope you're tempted to check out this podcast discussion – there are some really important lessons to learn, and I could feel the passion that Sharon has for her business, for her team and for the importance of client relationships.
So please go to www.humanisethenumbers.online or to your favourite podcast platform and check out this discussion with Sharon Hirsch.

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Episode 66: Joe Sole, Director of Sole Associates – Part 2

Paul Shrimpling — Sun, 18 Dec 2022 11:27:00 +0000

What is it that you and your firm have to do to make the shift from compliance only to compliance plus advisory, where advisory is generating significant high-value fees from work that you enjoy and which, by the way, your team enjoy as well?
In this HumaniseTheNumbers.online podcast discussion with Joe Sole of the 8-person firm Sole Associates, you will hear Joe unpack some of the detail, not just on what he does, but on how he engages with his team and how he engages with his clients, so that he's creating a systemic, time-efficient approach to high-value conversations with his clients.
And not just for Joe to conduct those high-value client conversations, but for his team to also take the steps necessary to have high-value, advisory-style conversations, using brilliant numbers and so on to help those conversations flow without fear and uncertainty sitting within those so-called “compliance accountants”.
So please join Joe and I for a high-value, Humanise The Numbers discussion at HumaniseTheNumbers.online or go to your favourite podcast platform to listen in.
I hope you enjoy this two-part discussion with Joe Sole of Sole Associates.

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Episode 56: David Gilroy of Conscious Solutions

Paul Shrimpling — Thu, 21 Jul 2022 11:06:00 +0000

On this HumaniseTheNumbers podcast, you’ll hear from David Gilroy – entrepreneur, business owner, marketeer and, more specifically, website expert.
However, David doesn't work within or provide for the accountancy profession. He builds websites (now over 400 websites) for the legal profession, for lawyers and solicitors. But David’s attention to detail, his obsession with the numbers that really matter when marketing your firm, and his business as well – I think you’ll appreciate his insights, knowledge and guidance on how we should be working better, harder and stronger to capture the numbers that matter so that we can market our businesses in a much more successful way.
Please go to HumaniseTheNumbers.online or to your favourite podcast platform and look up the David Gilroy podcast. I believe you’ll get something of real value from the discussion.

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Episode 48: Ron Baker on pricing and strategy

Paul Shrimpling — Tue, 05 Apr 2022 12:46:00 +0000

How does your accountancy firm earn the right to achieve and be comfortable with prices that are three, four, five times or more higher than you would normally charge a typical client?
In this podcast, which was a great pleasure and privilege to make, we have Ron Baker discussing pricing, the subscription model, niche marketing and positioning, strategy and purpose. I hope you'll take the time to listen to the insights, the valuable gems, that are included in this podcast.
Why not join Ron and I at humanisethenumbers.online or on your favourite podcast platform to discover and take advantage of the insights and valuable strategies that Ron is suggesting could pay off for you and for your firm, for your team and, by the way, for your clients as well.

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Episode 42: Rob Whittall of Dyke Yaxley

Paul Shrimpling — Wed, 02 Feb 2022 13:21:47 +0000

What does it take for a firm, even a specialist niche firm, to grow substantially, year-on-year, for over a decade?
In this podcast discussion with Rob Whittall of Dyke Yaxley, USA, Rob shares the insights, ideas and strategies that have helped him grow his firm and build two teams, one in the US and one in the UK. He will also share how his specialist firm helps UK and US businesses, as well as individuals, navigate the complexities of tax across the two countries.
Join me at humanisethenumbers.online and hear how Rob has grown a really elegant, professional firm, a firm of which he is rightly very proud.

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Episode 41: Paul Kennedy of OBK Chartered Accountants

Paul Shrimpling — Thu, 27 Jan 2022 11:26:00 +0000

How on earth do you and your team, your colleagues, your firm as a whole, engage in meaningful, tangible conversations with clients, demonstrating that your firm delivers real value?
In this podcast discussion with Paul Kennedy of OBK, a relatively small firm north of London, we discover that for decades Paul has been a keen student of Ron Baker, Rick Payne and Bootcamp, and he has implemented an approach to value pricing in a very practical way.
You’ll hear Paul share his insights and his thoughts about how his firm have implemented value pricing. There's a lot of discussion around value pricing, but Paul reveals the practical ways of delivering value, so that your clients will say: 'oh, that is worth far more than the 10 minutes or 10 hours you've invested in working with me.'

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Episode 21: Ron Baker and the Timesheet Tussle

Paul Shrimpling — Fri, 23 Apr 2021 13:04:00 +0000

To what extent have you, your colleagues, your firm been looking at the efficiency, the effectiveness, the productiveness of your accounts and tax teams whilst in the working from home locked down world we’ve been living in in recent times?

Certainly I've been experiencing a number of conversations with a number of firms around time sheets and as a result I was stimulated by one of those firms to consider having a podcast discussion with several firms on the merits or otherwise of using time sheets.

One of those firms suggested wouldn't it be great if you got the world's expert, Ron Baker involved as well.

And I thought’ that's a great idea. Let's ask him’, And I did, And I'm pleased, proud, privileged to say that on this podcast, you'll hear from Ron Baker.

You'll also hear from three very strong managing partners of accounting firms across the UK, one in the North two in the South.

You’ll hear each of them sharing their experiences of not working with time sheets, working with time sheets.

And so we've created this podcast called the time sheet tussle, which I hope contributes to your thinking around the merits or otherwise of using time sheets and maybe other ways of driving the effectiveness, the efficiency, the productivity, and therefore, of course, the profitability of your firms.

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