Episode 30: Glenn Martin of Avery Martin Accountants Resources


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Promo Video Link

Short intro video for this podcast episode

Vimeo Link:  https://vimeo.com/618020732

Episode introduction copy

Our experience  of working with Accountancy firms over the last couple of decades has shown that every firm, at some point in their history, has experienced the frustrating challenges of a lack of people or lack of time resource, which holds back the growth and future success of their firm.

Sometimes that lack of people and time resource can undermine the existing performance of the business too.

So what do you do?

In this podcast discussion with Glenn Martin of Avery Martin up in county Durham, you'll hear Glenn share insights about what he and his team have done in order to make the key decisions around which clients to work with and which clients not to work with.  These decisions have teed up his firm for future success and will help achieve the goals that Glenn has for himself, his team and his clients.

Join Glenn and I on this Humanise The Numbers podcast discussion and hear his valuable insights into how he's making one or two key decisions that will help his firm grow and prosper. 

I hope you enjoy the podcast

Tweets For This Episode 

1.  Listening to @shrimpers talking with    https://humanisethenumbers.online/episode-30-glenn-martin-of-avery-martin/

ii) Onboarding new clients? How can this sometimes painful and frustrating process be turned into the best opportunity you will have to get more referrals?  Listen in to this conversation at 19m36s to hear Glenn Martin @AveryMartinLtd and @shrimpers share some experiences of this.


iii) How has the pandemic affected how you choose clients? Listen in at 18m 13s to hear Glenn Martin share his experiences and the changes they've made at @AveryMartinLtd that have enabled them to map a new way forward and free up time for the clients they want to serve long-term.


iv) How have the needs of your clients changed since March 2020? What's new in your relationship with them?  In this open and frank conversation, Glenn Martin shares his experiences and how his clients have changed since then.   https://humanisethenumbers.online/episode-30-glenn-martin-of-avery-martin/

LinkedIn Posts For This Episode

1.Here's Paul Shrimpling sharing the review of his conversation with Glenn Martin of Avery Martin Accountants #humanisethenumbers

(embed this video) https://vimeo.com/618020732

2. What's your attitude to pricing your own time in your firm?  How have you shifted your attitudes and expectations of the value that you bring, in relation to the products and services pricing.  In this pithy discussion (listen in at 31min 31s) you'll hear @PaulShrimpling challenge Glenn Martin of Avery Martin Accoutnants and unpick some of the difficulties when we are thinking about this. #humanisethenumbers

3. Should you be talking equity stakes with clients whose businesses are growing off the back of your advice?
Listen in from 38m 40s to hear the background and story shared by Glenn Martin of Avery Martin Accountants around an ecommerce business. #humanisethenumbers


4. What assets do you have to demonstrate your case studies and success stories?  Towards the end of this episode of the Humanise The Numbers podcast (46m51s) you'll hear a great discussion with Glenn Martin of Avery Martin Accountants on the power of proof and the difference it makes to your firm's credibility and lead generation success.


Embed Code For This Episode

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Video snippets for this episode

This are 3x30 second snippets of the interview with Glenn